Linda Secondi couldn’t find the perfect set of faux lashes, so she created her own.
The founder of Lithe Lashes, a Canadian brand that focuses on being cruelty-free and natural looking says, “I couldn’t find anything on the market that aligned with my values, so I built Lithe around a few core principles: the brand needed to be environmentally responsible and 100 per cent cruelty-free, our product had to be superior quality and completely unique, and the experience needed to feel custom – from product to packaging.”
Each lash is hand-crafted using a blend of high grade synthetic fibres (free from mink or silk) that are sewn onto a thin and durable soft cotton band.
From $30 each; lithelashes.com