Today, luxury lifestyle brand Canada Goose launched its first-ever collaboration with sustainable fashion brand, Reformation. With whimsical prints and bold colours, the collection unites Canada Goose’s superior warmth and protection with Reformation’s iconic vintage-inspired style.
The Canada Goose x Reformation outerwear and accessories come in a variety of prints and colourways, including a Chevron pattern and Coriander print which are paired with vintage-inspired colours such as “Lipstick” and “Daffodil,” and complete with dyed-to-match trims and tonal branding. Intended to be passed down for generations, the outerwear pieces feature an exclusive interior lining with a “Loved By” label which includes blank lines that can be filled in with the names of friends and family as the garments are shared and reused over the years.
Honoring Canada Goose’s “Humanature” platform, that unites the brand’s sustainability and value-based initiatives, and Reformation’s mission to bring sustainable fashion to everyone, the collection is made with responsibly sourced down and recycled fibres. The seven-piece collection offers vests, parkas, and reversible puffers in Recycled Feather-Light Ripstop and Performance Satin fabrics, as well as a colourful headscarf – a breakout product and new category for the Canada Goose brand. The designs are style-forward while offering functionality that will empower the consumer, no matter the journey.
Reformation began by selling vintage clothing in Los Angeles in 2009 before expanding into a global brand, designing their own products with a focus on sustainability. Known for creating elevated silhouettes for every occasion, Reformation uses low-impact materials, rescued deadstock fabrics, and repurposed vintage. The Canada Goose x Reformation collection styles are designed to be layered, mixed, and matched to further elevate everyday outfits, creating more unexpected and transitional looks.
The collection includes Canada Goose’s most iconic women’s styles such as the Mystique Parka ($1,650 CAD) and Shelburne Parka ($1,550 CAD), both created with Recycled Performance Satin. The Cypress Vest ($695 CAD) and Layla Vest ($695 CAD) are both made with 100% Recycled Feather-Light Ripstop and includes a water-repellent finish. Presented for the first time are the Lorita Puffer ($1,195 CAD) and the Mila Puffer ($1,195 CAD), which are both sure to be a closet staple. These reversible jackets feature a slightly dropped shoulder, tall collar, and adjustable cropped length that cinch at the waist for a refined fit. For a complete look, the collection includes the Olivia Headscarf ($195 CAD), designed to be styled on either side and featuring a necktie to secure in place.